In the literal sense of it art is the highlight of this artistically done studio. This exclusive studio is a house of vibrant colours and intricate embroidery. The studio creates couture and diffusion range of clothing. The label Paushali Ghosh is known for fusing silks, brocades, chiffons, georgettes, crepes in Sarees. A for cocktail dresses, jackets, etc she merges western silhouette with Indian fabric. The most important feature of her design is the fit and the finesse.

Paushali likes music and loves to design. She tries to merge the aesthetics of one art form with another. Not many pretty sketches come out at first, but after a while she finds flow. Her creative desires resonate and the rhythm and the symphony attain vibrancy in her designs. In the process a blend of contemporary design concepts and ethnic identities emerge, and her products reflect the persona of the wearer.